adidas Officially Launches Its Collaboration With The Pokémon Company

Following a series of teasers, adidas kicked off the new year by releasing its collaboration with The Pokémon Company.Comprised of both youth and adult styles, the special range celebrates the iconic franchise and its unmatched place in pop culture. Tracksuits, T-shirts, shorts and footwear are marked with lo-fi 8-bit graphics inspired by the visuals found in the early Pokémon video games. Patterns of pixels are used to create color, gradients and textures to highlight Pikachu, Charmander, Squ...